Channel SetUp

WhatsApp business automation is the process of building automated conversation flows on WhatsApp that handle incoming messages, qualify intent, send structured responses, and route to a human when needed, without requiring a developer to configure each step. In Telerivet, this works through a combination of a connected WhatsApp route, a service you build inside the platform, and the conversation logic you define to handle what happens when a message arrives.

Most messaging platforms sell you two things bundled together: a way to manage and automate your communications, and the routes those communications travel on. The bundling is usually invisible until you try to untangle it.