Engaging, two-way messaging on WhatsApp

Reach customers on WhatsApp with templates, rich media, interactive buttons and real conversations, with automatic fallback to SMS.

Send templates and rich media

Send approved template messages for reminders, notifications and campaigns, with images, videos, documents, link buttons, and quick-reply buttons. Templates you create in WhatsApp Manager sync to Telerivet automatically, and you can personalize each message with your contacts' details and send to thousands of contacts at once.

WhatsApp template message with an image, a link button and quick-reply buttons
WhatsApp interactive list message

Let customers reply with a tap

Send quick-reply buttons, interactive lists with up to 10 options, and WhatsApp Flows forms that collect several answers at once, including choices and file uploads. Ask customers to share their location with a single tap. Every response arrives in Telerivet, ready for your automated services to handle.

Keep using the WhatsApp Business app

If you already use the WhatsApp Business app, you can connect the number you already use. Keep chatting one-on-one in the app while you send campaigns and automated messages from Telerivet with the same number. Chats from the app sync into Telerivet automatically, so your team can see each contact's full history across WhatsApp, SMS, and your other channels.

The same WhatsApp number used in the WhatsApp Business app and Telerivet
Rules Engine automation for incoming WhatsApp messages

Automate replies and workflows

Respond to WhatsApp messages automatically, around the clock. Build keyword auto-replies, menus and chatbots with the drag-and-drop Rules Engine, process form and list responses, write advanced logic in JavaScript with the Cloud Script API, or just describe what you need and let AI Operator build it for you.

Learn more about automation »

Automatic fallback to SMS

Not every contact has WhatsApp. If a WhatsApp message can't be delivered, Telerivet can automatically resend it by SMS or another channel, either for every failure or only for specific WhatsApp error codes. Run WhatsApp alongside SMS, Viber and voice from one dashboard, and track the delivery status of every message.

Automation rule that resends undelivered WhatsApp messages by SMS

Use Cases

WhatsApp reminder message
Reminders & Alerts

Send appointment reminders, delivery updates and alerts as approved templates, with quick-reply buttons to confirm or reschedule.

WhatsApp order confirmation
Order & Account Updates

Send order confirmations, payment receipts and account notices, with SMS fallback for contacts who aren't on WhatsApp.

WhatsApp survey conversation
Surveys & Forms

Collect feedback and registrations with buttons, lists and WhatsApp Flows forms, then review and export responses in Telerivet.

WhatsApp promotional message
Promotions & Campaigns

Share offers with images and a link button, then answer customers' questions in the same chat.

What is the WhatsApp Business Platform?

WhatsApp has more than 2 billion users worldwide. The WhatsApp Business Platform lets organizations message customers at scale from a business profile with their name, logo and description. Telerivet is an official Meta Business Partner and connects directly to Meta's WhatsApp Cloud API, so you don't need a separate WhatsApp provider.

WhatsApp business messaging has two main types of messages:

  • Template messages: messages you start, such as reminders, notifications and offers. Templates are approved by Meta in advance, in the marketing, utility or authentication category.
  • Service messages: any reply within 24 hours after a customer messages you. The first 1,000 service messages each month for each phone number are free.

Unlike SMS, WhatsApp messages can include images, videos, documents, buttons, lists and forms.

WhatsApp message with an image and buttons, and SMS fallback
Meta Business Partner

Frequently Asked Questions

What do I need to start sending WhatsApp messages?

You need a Facebook login and a phone number that can receive a verification code by SMS or phone call. When you add a WhatsApp route in Telerivet, a guided setup helps you create or select a Meta business portfolio and WhatsApp Business Account and verify your number. It only takes a few minutes, and you don't need a separate WhatsApp provider.

How much does WhatsApp messaging cost?

Meta charges for each delivered template message, based on the template category (marketing, utility or authentication) and the recipient's country. Service messages, which are replies within 24 hours after a customer messages you, are free for the first 1,000 each month for each phone number, and charged per message after that. You can pay Meta directly by card, or have Meta's charges billed to your Telerivet account for an additional per-message fee. Telerivet's platform is billed separately according to your plan.

Can I keep using the WhatsApp Business app with the same number?

Yes. During setup, choose to connect your WhatsApp Business app. You can keep messaging individual contacts in the app, and messages sent through the app remain free, while you send campaigns and automated messages from Telerivet with the same number. Chats from the app sync into Telerivet automatically from the time you connect.

What is the 24-hour window, and when do I need a template?

When a customer messages you, you can reply with any content for the next 24 hours. To start a conversation, or to message someone more than 24 hours after their last message, you need a template approved by Meta. You create templates in WhatsApp Manager. Approval usually takes minutes to a few hours, and approved templates sync to Telerivet automatically.

What kinds of messages can I send?

You can send text, images, videos, audio and documents, link buttons with optional click tracking, up to 3 quick-reply buttons, interactive lists with up to 10 options, WhatsApp Flows forms, and location requests. Template messages can include an image, video or document header and buttons defined in the template.

What happens if a contact doesn't have WhatsApp?

You can configure Telerivet to automatically resend the message by SMS or another channel. Fallback can apply to every failed message or only to specific WhatsApp error codes, such as when a number isn't on WhatsApp.

How many WhatsApp messages can I send?

Meta limits how many people each number can start conversations with per day. New numbers start at 250 per day, and the limit increases automatically after Meta business verification and as you maintain a good quality rating, up to 100,000 or more. Replies to customers who message you don't count toward this limit.

Can I make WhatsApp voice calls?

Telerivet has beta support for WhatsApp voice calls, including automated IVR for incoming and outgoing calls. Contact us to enable calling for your WhatsApp number.

Availability and Pricing

WhatsApp is available in almost every country. Connect your WhatsApp number in a few minutes: click Login with Facebook in Telerivet, create or select your Meta business portfolio and WhatsApp Business Account, and verify your phone number.

Meta charges for each delivered template message, with rates that depend on the template category and the recipient's country. Service messages (replies within 24 hours after a customer messages you) are free for the first 1,000 each month for each phone number, and charged per message after that. You can pay Meta directly by credit or debit card, or have Meta's charges billed through your Telerivet account for an additional per-message fee. Telerivet plans cover the platform itself.

New WhatsApp numbers can start conversations with 250 contacts per day. The limit increases automatically when you complete Meta business verification and maintain a good quality rating.

Questions about WhatsApp for your organization? Contact us